More Holiday Gifts on My List

Here’s part two of gift ideas and for the benefit of my family, it really is my wish list as well.

Puma IGNITE DISC Extreme Golf Shoes: An upgrade of the Puma’s popular DISC technology plus a new graphic it combines 4-way stretch mesh with a leather saddle for a great look and it’s still waterproof. Using a DISC closure the insole is a molded EVA, the midsole is full-length IGNITE foam and the outsole is integral TPU performance configuration. All this for the attractive price of $120 per pair and there’s a choice of four colors. Get all the facts at

Ben Hogan: Billed as the most technologically advance irons they have ever built, the Ben Hogan PTx model is for better players looking for a more forgiving iron or those who feel they are ready to move from a super game-improvement iron to one with more control. Made with Hogan’s co-forged titanium-steel construction that precisely places the center of gravity in each clubhead. They may be purchased only through and are priced at $770 for a seven iron set with steel shafts.

Arccos 360: Arccos pioneered club mounted shot tracking and the new 360 uses 50% smaller sensors placed in the butt end of the grip which automatically record every shot for live shot tracking plus there’s GPS yardage and shot analytics with the smartphone app. Great for on the course game tracking of every round. Priced at $249.99 at

Chase54 Baroque Polo: A classic paisley print with a nice looking embossed style ideal for any time, any place wear. Makes use of Chase54’s DryFuze fabric for moisture wicking to be comfortable (and dry!) in even hot humid weather. The material even has a slight amount of stretch so there is nothing to restrict the wearer’s swing. Metal collar stays keep the collar from curling and are removable for washing. The price for the Baroque is $76 and may be found along with other Chase54 polos at better retail shops or on

Cobra King F8 Driver: The F8 (and F8+) have Cobra’s first milled titanium face in a driver model which produces better accuracy plus more distance. Arccos for Cobra Connect is included at no extra charge. When paired with the free smartphone app the distance and accuracy of every drive is measured and tracked plus the app may be used as a GPS yardage rangefinder. This makes a perfect gift certificate item and that ensures a perfect fit. The Cobra F8 and F8+ drivers are $399.

Learn How to Achieve the Ben Hogan Waggle


As a student of golf for over 25 years, I have seen hundreds of golfers in pursuit of the perfect swing.

If there’s one thing my experience has taught me, it is that there are a few common roadblocks that inhibit most golfers from reaching their potential. A perfect example of this is the “static address” – the idea that you must be motionless while standing over the ball before you start your swing.

Professional golfers have proven that the dynamic address, or “waggle”, can result in cleaner impacts resulting in superior range and accuracy. This tutorial will help you understand the motion of the waggle and how to use it to optimize your golf game.

Introducing The “Waggle”

There have been several golfers on the PGA Tour who have employed the waggle: Sergio Garcia, Jason Dufner, and one of the greats of the game, Ben Hogan. It is used while approaching and addressing the ball before the backswing begins, and is designed to help you visualize your backswing, resulting in a more fluid motion.

Should You Use The Waggle?

The waggle is a simple tool designed to help golfers of any experience level improve their drives, fairway play or short game. You should try the waggle if you:

Are too rigid over the ball before your swing begins

Have trouble bending your knees at address or lock your arms during your swing

Rotate at the hips during your swing

Do not finish your backswing at the same point every time you swing

If you are unsure whether or not you meet these criteria, try recording yourself with a camera the next time you’re at the driving range. If you cannot reliably predict where your next shot will land, you might try the waggle to help improve your consistency.

How To Waggle

The waggle is an easy motion designed to relax you and take your mind off of your swing, so don’t overthink it.

There are two criteria for a successful waggle:

Keep shifting your weight from foot to foot at regular intervals

Keep the club head in motion, practicing the initial part of your backswing

Follow the step-by-step instructions below, and you will be waggling like a pro in no time.

Step 1: Address the Ball

The waggle is a dynamic golf stance which will have you moving from the moment you address your ball to the moment you hit it. Begin by addressing your ball with your current golf stance.

Step 2: Be Dynamic

Once you are properly set up in address, begin shifting your weight from foot to foot while keeping your head, torso, arms and feet in the same positions.

If your club head is moving with respect to your ball during this step, you are moving too much.

Do not shift your entire weight from foot to foot – imagine splitting it 80/20 as you shift your weight from one direction to the other. The purpose of this is to get you accustomed to the weight shift in your backswing, and to create a rhythm prior to your swing.

Pro Tip:

Some golfers like to lift their feet while waggling. This isn’t necessary, but it may help you feel more comfortable. Try out both options (lifting your feet or keeping them planted) and see which works best for you.

The best way to visualize this movement is to think of tennis players receiving a serve. Before a serve, you will see them swaying from side to side to cover as much ground as possible. You do not need to sway in this fashion, but you do want to create a rhythm.

Step 3: Practice Your Backswing

Once you have created a rhythm for your backswing, pull the head of the club back approximately a quarter of the way into your backswing using only your wrists.

If you are right-handed, this motion should occur while you are shifting your weight to your right foot. The reverse is applicable for lefties. The club head should never reach higher than your knees during this step. An ideal waggle will keep the club head off of the ground at all times, so make sure that you begin and end each waggle before or above your ball.

Pro Tip:

If you are unsure whether or not you are doing this right, pay attention to the index finger on your dominant hand. The first knuckle (the knuckle you knock on doors with) should be directly over the ball at all times, even while you are drawing back the club head.

If your index finger’s knuckle is not hovering over the ball, you are using your arms instead of your wrists to lift the club. This will result in inconsistent backswings and inaccurate shots.

Step 4: Imagine Your Backswing

Once you have mastered the steps above, use each lifting motion to imagine where your club will go when you begin your backswing. If the motion is inconsistent or you feel that one waggle was more powerful than others, do not be afraid to step back and try again from the beginning.

The point of the waggle is to relax your body prior to each and every shot, increasing your consistency regardless of your swing’s technical ability.

Step 5: The Final Address

By this step you should:

Be shifting your weight from foot to foot at regular intervals

Be lifting your club head, practicing your backswing

Have regular waggle intervals in preparation for your shot

Once you are comfortable in this stance, have picked out your target and are satisfied with the beginning of your backswing, momentarily address your ball one final time by placing the club just behind it, resting on the ground. As soon as your club touches the ground, initiate your backswing and strike the ball.

In Summary: The Waggle

I hope you have enjoyed reading this tutorial on the waggle. I have found that it is an incredible tool for beginners since the entire golfing world is constantly pushing the idea of “the perfect swing”.

Look at the pros on the PGA TOUR today and tell me which swings are identical. I think it’s better to find a swing style that fits your needs. The waggle is a great tool for relaxing even the tensest golfers to help them build consistency, distance and accuracy into their game with a very minor change to their stance. Try out the steps outlined above and see if it helps you with your game!

Note: Jordan Fuller is a golf advocate who loves to teach beginners on the weekend. Passionate about everything golf, it is after seeing beginners always make the same mistakes that he decided to create an universal source of knowledge on golf, called Golf Influence.





“Reports of our death have been greatly exaggerated”

“Reports of our death have been greatly exaggerated.” So said Ben Hogan Golf Equipment Company President and CEO Scott Walker in a press release announcing a company restructuring. The voluntary action aimed at cutting costs and streamlining operations included the layoff of most of the company employees, approximately 30, according to a copyrighted story in the Fort Worth Star-Telegram by Steve Kaskovich.

Walker continued in the press release, “While our organization does not look the same today as it did in 2016, we are confident that the changes we are making will make us a stronger and better company in the future.”

The release stated that at present Ben Hogan has not declared bankruptcy nor have any lenders foreclosed on outstanding debt.

In 2015 the iconic Ben Hogan brand was reintroduced at the PGA Merchandise Show with a new iron model, the Ft. Worth 15, by the new Ben Hogan Golf Equipment Company LLC after having been off the market since 2008 with Terry Koehler as president and CEO. Koehler had negotiated a licensing agreement for the name with clothier Perry Ellis who had purchased the brand from Callaway Golf in 2012. Perry Ellis continues to make and market apparel under the Ben Hogan name. Koehler formerly worked for Ben Hogan in his original company was also president and CEO of Eidolon Wedge Company.

Walker replaced Koehler as president and CEO of the Fort Worth, Tex. based operation in August 2016.

Three different iron models, one wedge model and one hybrid model are currently in their catalog.

A check of OEM’s scheduled to exhibit at the PGA Merchandise Show in Orlando starting Jan. 24 showed Ben Hogan Golf Equipment Company as not having contracted for display booth space but meeting room space off the main floor has been reserved.

The original Ben Hogan Company was started by Ben Hogan in 1953 to manufacture clubs to his exacting specifications and quickly gained the reputation of the ultimate “player’s irons.” Hogan died in 1997 at the age of 84 having sold his interest in the manufacturer some years earlier.

Ode to a One Iron


Last weekend a buddy invited me to play golf at a nearby course we both enjoy. It’s not especially long nor tight and has relatively few acres of sand and water but the main attraction without a doubt was spending time with a friend.

As we walked off the range following our pre-game warmup, he suddenly stopped saying, “Oh nuts!” Thinking he might have left something important like a club or his golf swing back in the car I was in for a surprise.

My friend said he had meant to hit a few with the club he had just purchased. I, curious and interested, asked, “Oh, what did ya get?”

His reply floored me, “A 1-iron.”

Now to explain so you don’t think my friend has completely lost his senses, he has been playing golf for several years, though at times finds it hard to get out…just like the rest of us. He is dedicated, wants to get better and has the advantage of having above average athletic ability.

However, having said all that, his chances of integrating a one iron into his game are between slim and none with the needle nudging the latter.

But in his mind’s eye he sees himself ripping it 220-yards into the wind with a slight draw that lands on the green, checks and rolls next to the pin. Really?

The story of how he came by the Ping Eye2 1-iron (a model which first saw the light of day in 1982) is worth the retelling. The week before my friend had been playing with a couple of guys, one of who wasn’t very good and had a bad case of the “Tommy Bolt’s,” or club tossing. Unbelievably this fellow was carrying a 1-iron in his bag and with a game even less accomplished than my friend’s had a particular affection for heaving it after nearly every swing.

By the way, Bolt was one of golf’s all time colorful characters. There are dozens of stories about his time on the PGA Tour but the quotation I like the best is, “Always throw your clubs ahead of you. That way you don’t have to waste energy going back to pick them up.”

Anyway back to the 1-iron saga, between tosses the fellow was ranting he was going to dump his 1-iron. Sell it. Good riddance.

My friend sensing an opportunity asked, “How much?” and the fellow said $20. Reaching into his pocket my friend came back with, “I’ve only got $12. How about that?”

“Done!” was the reply and my friend was the owner of a 1-iron. 

After my friend proudly related his tale I pointed out aside from the putter the 1-iron was probably the cause for more people giving up the game than anything but a spouse that doesn’t play. And that it was primary contributor to invention of hybrids. For crying out loud, not even PGA Tour players carry them.

HistoHogan_Merion_72hole_USGArically there are a number of famous 1-iron shots. Ben Hogan’s MacGregor 1-iron to the 72nd green of the 1950 U.S. Open setting up a par to put him a playoff the next day which he won. This all coming after being almost killed in a head on crash with a bus 16 months previously.

Jack Nicklaus in the U.S. Open back in 1972 at Pebble BeNicklaus_17th_PBeach_1972ach playing the par-3 17th on the final day. The 219-yards between the Golden Bear and the hole were dead into a strong wind coming off the local water hazard known as the Pacific Ocean. His 1-iron shot hit the pin and dropped next to the hole for an easy two. Even more incredible to my mind and showing Nicklaus’ immense talent was on the back swing he felt the club was too closed which would have produced a disastrous hook. However, he had so much control that week he adjusted on the way down holding off the release to compensate. The result was his second major championship of the year.

My own 1-iron story goes back to the middle 70’s when I was a lot younger and thought I could play this maddening game. Par-5, dogleg left and after a good drive to the corner a sweet 1-iron into the hole for a two—double eagle—albatross—whatever. The unfortunate part of the story is, because of the way the green-fronting bunker was situated, I couldn’t see it go in.

But back to the present. When we got out on the course my friend tried out his Ping Eye2 “butter knife” from the tee on two holes of the second nine. As you might expect the results weren’t pretty. But he has vowed to keep at it because he can still see that 220-yard shot into the wind with a slight draw.