Honma’s Newest Game Improvement Clubs-XP-1

A year ago, golf industry executive Mark King former TaylorMade Golf CEO became a “strategic advisor” for Honma Golf and even without any insider information the reason was apparent. The Japan-based Honma wanted a bigger presence in the American, indeed the world, equipment market. King has now moved on to the top spot at Taco Bell, but he left his imprint on their view of the equipment business. Continue reading