Titleist’s line for the 2019 season especially the TS2 and TS3 drivers were products of the Titleist Speed project, an internal program to maximize ball speed. The new design has paid benefits making Titleist drivers the most played on the PGA Tour and helped to remove the “too short and too much spin” reputation of earlier models especially the 917D.
Whether the feeling that Titleist couldn’t be competitive distance-wise with Callaway’s Epic/Rogue/Flash or TaylorMade’s M series drivers was fair or not, the TS2/TS3s have moved beyond that as a consideration. Last week they were joined with a model for better players who generate a lot of driver spin, the smaller clubhead low-spin TS4. Continue reading